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japow = joy

LATTJO | A short film about the joy of skiing

By: Scott Naismith December 24, 2025

Lattjo is a visual manifesto dedicated to all the things our group loves about skiing: the joy, the freedom, the creativity, the community, all through the simple act of gliding on snow.

It will take you through the diverse Japanese landscapes, from the high volcanic alpine of central Hokkaido to bottomless pow turns in magical Japanese forests. Watching this inspirational short film, we hope you feel the same joy and lust for the beautiful act of skiing, and remember to be a bit more LATTJO.

“Lattjo” is a Swedish word that means fun, amusing, or enjoyable.

Presented by: Dbjourney
Supported by: Alpingaraget, Arc’teryx, Atomic, Armada, Giro, Head, Nordica, Oakley and Völkl

Directed, produced & edited: Edvin Zetterström
Cinematography: Edvin Zetterström
Photography: Edvin Zetterström and Linnea Zetterquist
Sound design: Edvin Zetterström and Jack Bertell

Skiers: Gustav Reuterskiöld, Felix Carlsson, Emil Enström, Pontus Malmberg

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