By: Matt Masson November 20, 2022

Question: What do you get when one of the greatest freeskiers ever starts a company and puts together a team of himself and some of the most talented and creative young skiers on the planet?

Answer: It’s That.

Henrik Harlaut recently talked about his new mentor role and this movie is proof that he’ll excel at that too! That’s definitely not to say that he’s putting his skis away just yet. He features heavily in this 100% street movie, but he doesn’t hog the spotlight.

Everyone from the crew brings something to the table, making It’s That essential viewing!

“This is what the future looks like and it’s not all Nose butters and triple corks with the Harlaut gang!”

From YouTube:

A video by Harlaut Apparel Co. filmed in Finland, Bosnia & Austria.

𝐒𝐭𝐚𝐫𝐫𝐢𝐧𝐠. Noah Albaladejo Isaac Simhon (aka. Ez Pvnda) Valentin Morel Henrik Harlaut Eirik Moberg (aka. Krypto Skier) Forster Meeks Niklas Eriksson Bella Bacon 

Filmed by Emil Granöö Additional filming by Niklas Eriksson Noah Albaladejo Henrik Harlaut Ethan Cooks Isaac Simhon Valentin Morel Edited by Henrik Harlaut & Emil Granöö

Directed by Henrik Harlaut, Emil Granöö & Noah Albaladejo Sound design by Hugo Burvall Photography by Kevin Salonious 

Special thanks to Kevin Salonious and to everyone who ever purchased anything from our store❤️